5 Reasons Why an Online Logo Maker is Perfect for Small Businesses

“Your logo is the most important part of your branding, it should embody your identity and be timeless.” 

– Travis Kalanick (Co-founder of Uber Technologies)

When I started my business, I knew that It would require a great deal of planning. From working on different strategies to considering legal aspects, and whatnot. Among all these essentials, I had to pay special attention to one more element, some of you might have guessed already, that is the brand’s logo.

Logos are crucial for a brand’s identity and success. 50% of consumers are more likely to patronize a brand with a recognizable logo and prefer buying new products from the brands they know. (Luca Tagliafrerro: Logo Statistics and Design Trends)

I was well aware of its importance, but starting from scratch and with limited funds, I could not afford to spend much on it. So, I opted for an easy alternative, I used Turbologo, to design the perfect logo for my business. I know some of you might be thinking, why did I trust an online platform for such a critical element of my business? In this article, I’ll tell you exactly that. 

1. Affordable Branding Without Breaking the Bank

As I told you in the introduction, I was operating with a tight budget, and taking out extra loans was out of the picture. I wanted to save my reserves as much as I could. After contacting several professional designers, who were asking for a small fortune. I decided to take this task in mind my hands, but unfortunately, I am not the ‘creative kid’ of the family. 

So, I looked for alternatives and found online logo maker applications. I was able to design an ideal logo for my brand, that too without spending big bucks on it. The cost-effective perks don’t end here, it also offered me revisions and additional customization changes in the logo for absolutely free. 

PRO TIP

Do not chase trends while designing a logo, aim for a clean, classic design that will remain effective for years to come, rather than something based solely on current design fads.

2. Quick Results to Get Your Business Started Fast

Being someone who likes everything to be done on time and without delays, I had scheduled everything in advance and was just praying that I’d be able to meet all the deadlines. Logo creation was one of the aspects I was worried about. I knew that sometimes it requires revisions and touch-ups and did not want to waste time by contacting the designer. 

Thankfully, my designer was on a screen and 24/7 available to me. I was able to create suitable designs within minutes, and final modifications were also a matter of seconds. This is how online logo makers allowed me to focus on growing my business rather than wasting time waiting for design approvals. 

3. No Design Skills? No Problem!

I am a self-aware person, but not the most creative one when it comes to tasks like designing logos. However, my lack of design skills was not an issue because the online logo maker I chose did all the work for me. It provided me the option to choose from a pre-made template or start from scratch. 

I could also make instant adjustments and revisions that helped me test various options without worrying about complex processes. So, if you are also someone like me, these platforms are perfect for you because they are designed for real people, not just graphic designers.

4. Customization That Reflects Your Brand’s Personality

Some of you might be thinking that these apps can not offer the level of customization and personalization one would expect from professionals. Well, sorry to say, but you are wrong. Even I had similar doubts and was surprised to see the creative freedom they gave me to make a logo that truly felt like mine and my brand’s. 

There was a wide selection of fonts and typographies, color palettes that aligned perfectly with my brand’s message, customizable icons, symbols, shape and layout adjustments and so many more options to design a logo that conveys the intended meaning.

5. Professional Quality for Every Platform

If the next doubt in your mind is about the quality of the logo created on online platforms, then I got you covered. Professional results are no longer limited to those with big budgets.

These platforms offer high-resolution logos, with the option to choose the file format of your preference. I downloaded vector formats (SVG, EPS) for scalability, PNG for transparency and JPEG for standard use. 

Another point worth highlighting, it allowed me to resize my logo to fit different dimensions without compromising its visual integrity. Hence, I was able to create a responsive logo that worked across all digital platforms as well as print formats.  

DO YOU KNOW?

More people these days are trusting online software to create the perfect logo for their brand, leading to the expansion in its market size. It is expected that the logo design software market will grow from $1.85 billion in 2024 to $2.74 billion in 2028.

 

Final Thoughts: Empower Your Brand with an Online Logo Maker

After everything I told you in this article, I think you must have understood that a professional design is no longer out of reach with the help of an online logo maker. 

With Turbologo, I was able to create an impeccable logo that matches and embodies the essence of my brand. It is memorable, unique, timeless, scalable, and simple and illustrates every quality of an ideal logo. All this at a pocket-friendly price, sounds like a steal deal, right? So what are you waiting for, create ‘the perfect’ logo for your brand today, with online logo makers.